Care – Amilia Award Winner: Miriam Brizendine & Mike Sophir from JCC Denver

At Amilia, our customers aren’t just users. They’re partners who bring our values to life every day. Through their leadership, collaboration, and dedication to their communities, they embody the Amilia values, what it truly means to Own It, Care, Be Better Together, Level Up, and Be Authentic.

This year, we launched a new initiative to recognize mission-driven organizations — those who transform our shared values into tangible impact. The Amilia Awards are an annual celebration that honor our customers, highlighting their stories and contributions while reminding us that when one of us grows, we all grow. 

The Amilia Value of Care in Action

This year, we’re proud to recognize Miriam Brizendine and Mike Sophir from JCC Denver as the recipients of the Amilia Care Award.

Mike and Miriam consistently put their members’ experiences at the center of every decision, demonstrating a commitment to their community that goes beyond operational excellence. Their thoughtful approach to supporting members and fostering meaningful connections shows how deeply they prioritize wellbeing, inclusion, and respect — values that are at the heart of both JCC Denver and Amilia.

Just as our Amilia team prioritize their commitment to customers and innovation, JCC Denver’s mission and values guide their work every day: Miriam and Mike truly embody what is it to weave an inclusive community through experiences that inspire vibrant connections and lifelong journeys. 

By living these principles, they show how care can strengthen communities and lead to meaningful outcomes, making their work a clear reflection of the Care value. From the very first kickoff call, Miriam and Mike made it clear that member feedback wasn’t a step in the process, but it was the foundation. They launched a pilot immediately to ensure instructions were clear and user-friendly, and they proactively prepared communication materials to help members understand the value behind upcoming changes. That’s care in action. 

Partnership and Shared Growth

Partnerships like this remind us why we do what we do. Collaborating with Miriam and Mike inspires us to continuously improve, support our clients, and build software that empowers organizations to make recreation more inclusive, connected, and impactful.

Through their dedication, JCC Denver shows that care isn’t just a value to aspire to, but a daily practice that strengthens partnerships and the communities they serve. Beyond easy product adoption, JCC Denver also puts care into action through their sliding-scale pricing model, which allows participants to self-select the tier that matches their financial reality. It represents a thoughtful approach that expands access while reinforcing community support. Decisions like these reflect a deep commitment to equity, clarity, and empathy, reinforcing why Miriam and Mike so clearly embody the Care value.

As we celebrate this recognition, we’re excited for what’s next. Together, we’ll continue transforming recreation through caring partnerships, one community at a time.