Amilia Announces Appointment of New President and New CFO.

Montreal, June 20th 2023

Amilia announced today the appointment of Hugo Lachance and Lorenzo Pirri to its executive suite. Hugo Lachance is joining the company as President and Mr. Lorenzo Pirri is joining as Chief Financial Officer.

Formerly COO of Amilia, Hugo Lachance has more than 20 years of senior management experience, including strategic development and plan execution at various local and international organizations such as The Globe and Mail, Golo and SPG Media serving as VP Sales and Partnerships and General Manager roles. Known as a seasoned business leader constantly creating new opportunities and leading high growth organizations, he brings to the table the vision and capability to bring Amilia to its next phase of growth.

“I am very excited to be taking on this new role,” said Hugo Lachance. “I believe Amilia has a great business model and talented management team that uniquely positions it to capitalize our product and vision to the next level.”

Lorenzo Pirri has 20 years of work experience in the finance and operations field. Lorenzo graduated from HEC Montreal, is a member of the CPA Order of Quebec and has held several senior financial positions with scaling tech organizations as SweetIQ exited to USA Today Network, Mobeewave exited to Apple Computers, Sportlogiq and more recently was Chief Financial Officer at Salesfloor.

“Following this recent funding round, Amilia is extremely well positioned to continue its growth in the activities and recreation industry,” said Lorenzo. “I’m joining an already well-seasoned team and am thrilled to be working with everyone,” he said.

“Hugo is the right leader for Amilia,” said Will Anderson, Chairman of the Board. “Hugo's extensive expertise and passion for leadership, business development and operations will help Amilia strengthen channel partnerships, further develop strategic alliances, and expand our international sales presence. We strongly believe his recent nomination will help Amilia scale. In addition, having Lorenzo Pirri join us as CFO will help bring even more rigor to their already thriving business.”